Ah, advertising. It takes more than just an ad degree and a catchy jingle to mount a successful ad campaign these days... But exactly how much more? While searching the web this week, I found two great examples of exactly what lengths advertisers are willing to go to in order to break out of the white noise and gain recognition. Whether it's building a cult following with coordinated dance moves or building a brand campaign around an interactive digital aquarium, these marketers realize that straight-forward ad campaigns are a thing of the past.
And I for one couldn't be happier.
This Weeks Music Recommendation: Closure in Moscow- "Couldn't Let You Love Me"
--Brock
Friday, June 12, 2009
Breaking through the clutter: Two inspiring ads
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Brock-fish
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Friday, June 12, 2009
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